World Book Day

To celebrate World Book Day, we invited our team to recommend some of their favourite books. The Kicking the Bucket List Cathy Hopkins Meet the daughters of Iris Parker. Dee; sensitive and big-hearted; Rose uptight and controlled and Fleur the reckless free spirit. At the reading of their mother’s will, the three estranged women [...]

Brexit and the Supply of Medicine: Stockpiling

When talking about the ‘B’ word, it’s important to remember that Brexit is a negotiation and we as a country are part of what is very much an active negotiation. One of the remaining powerful cards that UK plc. has left to play is the ‘No Deal’ scenario – a somewhat perverse position that threatens potentially damaging consequences for [...]

Monday Blues, Blue Monday or Happy Mondays – Pick the right Perspective

It’s common enough to hear Mondays vilified by the masses as the worst day of the week. Weekend blues coupled with a long working week ahead of you and an inbox stuffed with unread, attention seeking emails support the theory. So naturally, the idea of ‘Blue Monday’ - a Monday deemed more terrible than all the rest - is [...]

How Social Media can be an Integral Component of High Impact Media Campaigns

HME helps you deliver targeted, high impact disease awareness and patient focused campaigns across social media. Data and analytics are always at the heart of HME’s approach and this ensures the brands we work with adapt and evolve whilst staying fully compliant across the different channels including Twitter, Facebook, LinkedIn and Instagram.   Whilst there are challenges identified with [...]